Apsley House Capital PLC was formed by leading professionals from the property sector in response to a rapidly expanding institutional demand for well managed residential property portfolios.

Current Opportunities

Hallmark, Birmingham

In 2017 Apsley and Galliard acquired the 3.5 acre Jewellery Quarter site. Currently occupied by manufacturing and engineering company AE Harris it will be redeveloped to offer a mix of residential and commercial units. In keeping with both companies development approach the end product will be focused on retaining the area’s heritage and character.

Arora Tower, Greenwich Peninsula

In 2017, Apsley House acquired 61 completed apartments.  The development was completed in 2016 and all of the apartments benefit from the top-tier services of the connected luxury hotel The Intercontinental London.

Soho Loop, Birmingham

In 2017, Apsley House and Galliard Homes acquired the 12 acre site adjoining the Old Loop, Birmingham Canal. The site has planning consent for 504 residential units and a Data Centre. We will propose to amend the existing planning consent to approx. 800 apartments.

Park Central, Birmingham

In 2016, Apsley House established a joint venture with BBS, enabling its investors to acquire 221 residential apartments from Crest Nicholson plc.  These are due for practical completion in 2018/19.

The Timber Yard, Birmingham

In 2017, Apsley House acquired the site on Pershore Street in a joint venture with Galliard Homes and BBS. The one acre site is located five minutes walk from Birmingham New Street station. The development will compromise of approx. 400 residential units and ground floor commercial use and car parking.

Grove Place, Eltham SE9

In June 2014, Apsley House originated a joint venture with Galliard Homes for the development of 114 apartments.  The development is due to be completed in July 2017 and all of the apartments have been sold off-plan.

Development History

Apsley House originated and acquired on behalf of London and Stamford more than 390,000  square  feet  of  newly  built,  prime London   residential   units   for   less   than £300mm  or  £770  per  sq  ft,  a  significant discount to current market values.

Moore House, London - £147m -117,900 square feet

Apsley House was responsible for acquiring Moore House for London & Stamford in partnership with Green Park and one other investor.  The development comprised of 149 units and 97 parking spaces within the Grosvenor Waterside Development on Ebury Bridge Road, immediately south of Chelsea Barracks.

Islington, London - £50m - 72,800 square feet

Apsley House originated and acquired for London & Stamford  107  apartments   and 31  car  parking  spaces  in  Seward  Street from   an   established   London   developer, for  a consideration  of  £49.1  million. 

After an initial deposit, acquisition payments occurred over four months in line with the practical completion   programme,   in   four   separate phases of between 24 and 30 flats each.

The Stadium, Highbury Square London £41m - 98,200 square feet

Apsley House was responsible for acquiring 146 units within the Stadium Development, the conversion of the former Arsenal Football ground into an 800 unit development built by Highbury Holdings.

About Us

Apsley House Capital PLC (“AHC”) was formed by leading professionals from the property sector in response to a rapidly expanding institutional demand for well managed private rented sector (“PRS”) residential property portfolios in and around London and other major UK cities.

There is a strong market niche for an entity capable of developing an aggregated supply of high quality long term rented stock to the larger institutional market and providing ongoing management services.

AHC aims to become the leading focused developer, aggregator and operator of private rented sector units.

The management of AHC has a strong track record of delivering new build residential schemes to the highest quality and within defined budgets.

AHC has joint venture agreements with market leading participants in the residential sector.

The team

Gerard Nock


Gerard Nock has more than 25 years’ experience as a solicitor in London.  He was a founding Partner, with Ervin Landau, in the firm of Landau Nock & Co dealing with real estate in London and the UK.

From 1991 until 1998 Gerard was a Director of Gabriel Trust plc until the company was taken over by Premier Asset Management plc.  This company specialised in raising funds for technology start-ups until it was merged with the fund management business.  From 1996 until 2008 Gerard acquired six major redundant military  camps  from  the  Ministry  of Defence  leading  to  the  delivery of over 3000 residential units. 

From 2009 until 2012 Gerard joined forces with Raymond Mould, Chairman of London & Stamford plc, and acquired over 500 residential units in prime central London.  Gerard is now Chairman and CEO of Apsley House Capital PLC who are major investors in the London residential investment market.  He also owns a farm and lives in Gloucestershire.

Robin Norstrom


Robin has gained global PRS experience through his career at Akelius Residential – an international PRS company holding £7bn of assets with a presence in the UK.

Areas of expertise are Residential Asset Management and Transactions, previously being the Portfolio Manager for a £250m London based PRS value add portfolio.

Robin was part of Akelius senior executive management team and prior to leaving he was the Head of Business Development for the Akelius Group. Due to his experience Robin has a vast knowledge of the legislation and rental markets of several European countries and UK.

Between 2011 and 2015 Robin was a board member and vice chairman of Sweden’s largest student housing company - SSSB.

At Apsley House Capital PLC he is responsible for residential investments, transactions and management.

Marcus Claridge


Marcus is the founder and director of multi award winning Claridge Architects Limited where he leads the practice using his in-depth knowledge of planning policies and broad understanding of complex sites. He has many years of cross-sector experience directing high-profile projects within London, the wider UK, Europe and the Middle East.

Marcus has strong client and investor relationships and is supported by a 20 strong full-time international architectural team, which is both design-led and construction focused. Prior to setting up CAL in 2004, Marcus worked for internationally renowned practices Softroom and ORMS, sat on both the RIBA Small Practice Committee and the RIBA Awards judging committee, tutored at the Polytechnique de Lausanne, and was involved in Architect in the House between 2006 and 2009. He studied Architecture at The Bartlett, University College London (UCL).

He currently acts as an external examiner at the Welsh School of Architecture, University of Cardiff and also sits on the London Borough of Wandsworth Design Review Panel.

Ross Hyett


Ross was previously a Director of Ascot Lloyd Financial Services Limited, head of a team that specialised in the provision of wealth management services to high net worth individuals and organisations. He was also a director of corporate finance specialists, Stafford Corporate Consulting Limited.

Ross holds membership of the Personal Finance Society and the Society of Technical Analysts and has Certified Financial Planner status with the Institute of Financial Planners. He has contributed to many publications, including the successful books "How To Finance Your Retirement" and "Wealth Strategies For Your Business".

Ross has been responsible for creating and managing a number of specialist off-market investments including commercial and residential property as well as marine search and salvage. He was also involved with successfully raising funding for various Brindleyplace properties (a major commercial centre in Birmingham).

‘Spare’ time is something of an alien concept to Ross. He is a former executive director of the British Racing Drivers Club which owns Silverstone race circuit, home of the Formula 1 British Grand Prix. He has pursued a successful motor racing career including twice competing at (and completing) the 24 Heures du Mans at Le Mans.

Shelley Wadey


In 2001 Shelley began her administration career, after graduation, with the John Lewis Partnership.  Primarily based in the Personnel office, Shelley worked on large projects including the transition to 7-day trading.  After 6 years Shelley began working with Gerard Nock and has been supporting him and his ventures since 2007.  Shelley is the Team Secretary for Apsley House Capital PLC and ensures the smooth and efficient running of the office.


Apsley House Capital PLC was formed due to an increasingly strong institutional demand for well-managed specialist private rented sector accommodation in the UK given both an underlying change of attitude and preference for renting and the shortage of housing creating unaffordable price levels. The sector in the UK is currently seeing monthly inflows in excess of £500m seeking suitable investment products.

AHC is focused on being a specialist developer and operator of private residential sector units.  The company has negotiated the potential development and acquisition of PRS units to a market value in excess of over £500m in non-prime areas of London and the major UK cities.

Active involvement and value added in the development and management of the PRS properties leads to a high IRR on investor funds.

Three principal methods will be used to accumulate units for the portfolio:

  • Direct development of PRS units or partnerships with proven development partners;
  • Focused forward purchases of developments for institutional clients with residual open market sales;
  • Purchase of completed residential schemes that satisfy the AHC criteria for renting

Joint Venture Partners

Galliard Homes (Developer)

Founded   in   1992   and   with   over   700 staff, Galliard is a property development, hospitality and management group overseeing   mixed-use,   residential,   hotel and commercial projects across London and southern England with a £1.1 billion portfolio of over 5,900 homes, hotels, retail premises and commercial properties.

Galliard Homes markets the Galliard Group’s portfolio of homes for private sale. The development division of the group, Galliard Homes, is responsible for the site acquisition, funding, planning and design of each project.

Galliard prides itself on building premium- quality properties and offering exceptional value for money to their broad client base of home-buyers, buy-to-let purchasers and property investors from the UK and abroad.

2013 Evening Standard Award

Galliard Homes were absolutely delighted when Marconi House won “Best Large Development” in the prestigious Evening Standard New Homes Awards 2013.


Buchler Barnett Spencer

Buchler Barnett Spencer is a property finance boutique which combines a principal investment and asset-management platform with a structured finance advisory business. As a result, it is able to provide innovative and creative solutions across the entire capital structure, whether the requirement is for senior debt, mezzanine finance or joint-venture equity.

Over the past 5 years Buchler Barnett Spencer has completed numerous residential and mixed-use projects in London and the South of England. Together we are focussing on a regional PRS strategy and Park Central in Birmingham city centre is our first joint venture. It is currently under construction and the initial units are targeted for delivery in Q4 2017.

Contact us

1st Floor
6 Grosvenor Street
020 3196 0079